Beyond Disruption Changing the Rules in the Marketplace

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Publisher: John Wiley & Sons

Released Date: 2002

ISBN: 9780471218999

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Beyond Disruption is must reading for account planners, marketers, advertisers, and anyone who wants to transcend the mundane and compete on a whole new level. Read this book and discover how to leapfrog your competitors; and leave the also-rans in the dust.

Author: Dru Jean

Publisher: John Wiley & Sons

Released Date: 2002

ISBN: 9780471218999

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